Vietnamese lychees have for the first time been put on shelves of Costco, the largest retail chain in the US with 635 stores across the US and Canada, according to the Vietnam Trade Office in San Francisco.

Vietnamese lychees have hit the shelves of retail chains in the US.

The success of selling Vietnamese lychees at retail chains such as Safeway and Costco highlights the potential of Vietnam’s high-quality farm produce exports.

Dragonberry Produce, a fruit importer in the US, has successfully distributed lychees from Bac Ninh province in the US through major retail systems, including Safeway and Costco, for three consecutive years.

The lychees are sold in the US under the brand Golden Lychees. The fruit is cultivated in Vietnam under Global GAP standards to meet the US phytosanitary requirements and irradiated in Vietnam before being shipped by sea to the US.

A representative from Dragonberry said that Vietnamese lychees are gaining increasing popularity among US consumers, emphasising that maintaining quality and developing brand recognition are the key priorities.

Dragonberry is working closely with local farmers and businesses to standardise farming, post-harvest processing and preservation techniques. The company is also exploring opportunities to expand exports of other fruits such as longan, dragon fruit and passion fruit.

Rare seedless lychee hard to lay hands on despite prices doubling to $29 per kilogram

Seedless lychees from the north-central province of Thanh Hoa remain in high demand though their retail prices have doubled from a year ago to VND750,000 (US$29) per kilogram.

Bac Ninh leader visits Luc Ngan lychee region to boost processing and consumption links

BAC NINH – Vuong Quoc Tuan, Deputy Member of the Party Central Committee and Chairman of Bac Ninh Provincial People's Committee (PPC) on July 5 visited Luc Ngan district to survey local lychee cooperatives and discuss plans for a high-tech agricultural processing zone.

Lychee export run smoothly through border gates

BAC NINH - Bac Ninh province has sold more than 152,000 tonnes of lychees so far this harvest season, with exports through key border gates proceeding smoothly and showing positive signals from international markets.

Industrial park enterprises consume over 100 tonnes of lychee

BAC NINH - In an effort to support farmers and implement the provincial leadership’s directive to boost lychee consumption within industrial park enterprises, the Bac Ninh Industrial Park Authority cooperated with the Department of Industry and Trade and various businesses and cooperatives to promote lychee sales directly at companies.

Bac Ninh turns to digital platforms to promote lychee sales

BAC NINH – In an effort to promote Luc Ngan lychee, a signature local fruit, to domestic and international consumers, as well as to introduce its production process and online sales methods, the programme “Luc Ngan Lychee Week – Pride of Vietnamese Produce” has delivered promising results.

Bac Giang leader joins livestream to boost lychee sales

BAC GIANG – Leader of Bac Giang province joined content creators in a livestream event on June 29 to promote Luc Ngan lychees, demonstrating their commitment to supporting farmers in digital commerce and expanding market reach nationwide.